I/denti/tee
ist ein Joint Venture unseres Partners Edunlive gemeinsam mit Itunes und Hard Rock Cafe. Aus der Selbstdarstellung:
we're just a bunch of regular people who love music. In fact, we're
so passionate about music that we often find ourselves arguing about
all things related to it. Who is the greatest artist of all time – The
Stones or the Beatles? Biggie or Tupac? What is the greatest album of
all time – Blonde on Blonde or The Joshua Tree? Thriller or The Black
Album? What is the greatest song of all time – Bohemian Rhapsody or
Redemption Song? No Ordinary Love or Like a Virgin? And of course, what
are the greatest lyrics of all time?
So we decided to get
together and build a company around our shared love of music. Now we're
inviting all of you to help us decide what the greatest lyrics of all
time are. And to help keep i/denti/tee about self-expression, we're
only using the most personal kind of lyrics... the kind that begin with
"i".
We've partnered with EDUN LIVE (founded by Ali Hewson
and Bono) to create an exclusive line of music tees printed with some
of the most anthemic and personal lyrics ever written. And to make it
more exciting, we've teamed up with iTunes® to offer 10 free songs with
each tee. I/denti/tee products are available online at identitee.com
and at select Hard Rock locations.
EDUN
LIVE supplies the tees. Each one is ‘grow-to-sew' African – from the
cotton they source, through the spinning and knitting stages, all the
way to the final logo print on the inside of every music tee – the
benefit of each goes back to the people working on the product in
sub-Saharan Africa. Find out more at www.edun-live.com
With
every purchase of an identitee, you get a code to download any 10 songs
of your choice for free at iTunes, the world's #1 music download store.
The iTunes Store features more than 3.5 million songs 65,000 free
podcasts, 20,000 audiobooks, 200 TV shows, and now, movies and iPod
games. Find out more at www.iTunes.com
We've
partnered with Hard Rock to offer identitee at select locations. With
123 high-energy Hard Rock Cafes and nine Hotels/Casinos in 48
countries, Hard Rock International is one of the world's most globally
recognized brands. Beginning with an Eric Clapton guitar, Hard Rock
owns the world's greatest collection of music memorabilia, which is
displayed at its locations around the globe. Find out more at www.HardRock.com
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